Get ready, LEGO enthusiasts, because a fantastic new adventure is about to unfold! The LEGO Group is introducing a game-changer in the world of brick-building excitement. On August 21st, brace yourselves for the unveiling of LEGO Insiders, an epic platform where playtime isn’t just fun, it’s rewarding!
Picture this: a unified space where all your LEGO accounts come together, designed especially for those aged 18 and above. LEGO VIP is getting a makeover, transforming into the all-new LEGO Insiders. This evolution brings all your accounts under one roof, ensuring managing your LEGO journey is a breeze. That means no more juggling between separate accounts for LEGO VIP, checkout, the LEGO Life magazine, the LEGO Life app, and LEGO Ideas. Everything’s neatly packed in one spot, making it simpler than ever to take charge of your account, earn and spend points, and dive into exclusive offers while becoming part of the lively LEGO Insiders community.
Hold onto your bricks, because LEGO Insiders is loaded with the goodies you love, and then some! We’re taking the best parts of the VIP membership and adding an array of thrilling perks:
One Account to Rule Them All
For all those brick enthusiasts aged 18 and beyond, your various LEGO logins are converging into a single powerful hub. This fantastic consolidation covers your past distinct memberships or logins – be it LEGO VIP, checkout, the LEGO Life magazine, the LEGO Life app, or LEGO Ideas. Existing LEGO VIP members? Don’t fret; you’re automatically shifting to LEGO Insiders, with all your valid VIP points right by your side.
Earning Points in Style
Enter a new era of points-earning. LEGO Insiders lets you rack up points through engaging activities and snatching up sets from LEGO.com. But that’s not all! Now, your previously purchased sets can also bring you points. How, you ask? Simply register them using the unique QR code in your building instructions, and neatly arrange them in your LEGO Insiders account.
Spend Points, Grab Rewards
The ultimate excitement comes with redeeming your hard-earned points at the LEGO Insiders Reward Center. We’re talking discounts on sets, exclusive member-only merchandise, and for some lucky countries, entry to sweepstakes for remarkable collectibles and more!
Perks Galore for Members
Ready for an overdose of perks? Early access to sets, exclusive content that’s brimming with family-friendly play ideas and activities – all of this and more await you as a LEGO Insiders member. Oh, did we mention those juicy member-only gifts that come your way when you snag certain sets? Plus, you’ll be in the loop about LEGO Ideas, the riveting LEGO Life magazine, and even get a head start on the lowdown for exclusive in-store events.
Dive into the Community
Beyond the bricks, LEGO Insiders is your gateway to connecting with a community of fellow fans. Here’s what’s cooking:
- LEGO Ideas: Showcase your designs, cast votes on other fans’ creations, and who knows, you might even witness your masterpiece turning into an actual LEGO set.
- Your Voice Matters: Sound off by commenting on articles and leaving reviews on LEGO.com. Your opinion, your impact.
- Family Fiesta: Embark on family adventures through the family area on LEGO.com. It’s all about sharing the joy.
- In-Store Marvels: Get up close and personal with other fans and members during in-store events. A chance to mingle, exchange stories, and bask in the brick world camaraderie.
It’s a new dawn for LEGO fans, and LEGO Insiders is at the heart of it all. Mark August 21st in your calendars, and be prepared to explore a universe where play and rewards intertwine like never before. The LEGO Group has set the stage – now it’s your turn to build memories, earn points, and unlock thrilling experiences, all while being part of a vibrant community that celebrates the magic of the brick.
